Sem Express

    The system behind that property tool

    The interactive property matcher you just used wasn't built by the estate agency. It was built by us. We design the complete lead-to-sale system for agencies selling international lifestyle property — and the matcher is one piece of it.

    1,000+
    properties matched
    <€6
    cost per qualified lead
    3 languages
    one system

    Most agencies lose leads between the ad and the sale

    They run Facebook ads, collect names, and drop them into a generic email sequence that sends the same message to everyone. The person who's flying in next month gets the same follow-up as the one gathering information for next year.

    The result

    0.19% reply rates. 42,000 emails sent for 85 replies. Real data from a real agency — before they switched.

    We build the system that replaces that. Not just better emails — the complete infrastructure from first click to key handover.

    How it works

    From first click to key handover

    1
    The buyer answers four questions

    Region, budget, property type, timeline. Not a form — an interactive tool that shows them real matches from your inventory while capturing the data your sales team needs.

    2
    Every lead is scored and tiered automatically

    Hot leads visiting next month get a call within 10 minutes. Cool leads exploring for next year get a useful email and no pressure. Different people, different treatment — without your team deciding manually.

    3
    AI composes every touch, from their actual answers

    Not a template with a name merge. A real message, in their language, referencing what they told you matters — their region, their feature, their timeline. Written by AI, sounding like your best agent on their best day.

    4
    You see the pipeline, not the plumbing

    Your dashboard shows who's hot, who replied, who booked. The 16 workflows running underneath, the tier upgrades, the suppression rules — that's our job, not yours.

    What your agency gets

    Interactive property matcher

    Connected to your live inventory, in every language your buyers speak

    Tiered engagement sequences

    Hot, warm, cool, cold, each with the right cadence and tone

    AI-composed emails, SMS, and WhatsApp

    Personalised from the buyer's own answers, in NL, EN, FR, DE, or ES

    Sales routing and escalation

    Round-robin assignment, voicemail drops, 10-minute call SLA with automatic escalation

    Appointment handling

    Confirmation, reminders, pre-meeting briefs, no-show recovery

    Long-term nurture

    Live property matches from your inventory, sent when something genuinely fits, not on a timer

    Reputation management

    Compliant review requests, satisfaction tracking, internal alerts on low scores

    Deliverability protection

    Bounce handling, complaint suppression, engagement sweeps

    Facebook ad campaigns

    Agent-face creatives, dynamic copy testing, language-segmented audiences

    See what it would look like for your agency

    We work with a small number of agencies in the international lifestyle property market. If that's you, a 20-minute call is enough to see whether this fits.

    Book a call

    No pitch deck. We'll pull up your current setup and show you what changes.

    Sem Express · Belgium & Spain

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